On 8th October 2018, Studio Health attended The Pharmacy Show at the NEC in Birmingham. The Pharmacy Show is the largest pharmacy trade show in the UK, providing a great snapshot of the current pharmacy and primary healthcare landscape. It was also a chance to catch up with old friends, make new ones and admire some impressive stands. We might be a bit biased, but we thought the Pfizer stand looked particularly polished. It has been exciting working with the team this year on their customer value proposition to UK pharmacy, and satisfying to see their hard work and customer focus in 3D form!
We were also excited to see so much focus on communication in this year’s programme. From community engagement and outreach, to individual patient counselling, to communication as a tool to increase productivity there was plenty of evidence for the power of good communication to drive good health and patient outcomes.
Find out more about The Pharmacy Show and how to attend next year.